Good – better – the nominees of the spoga horse award 2018
The nominees of the spoga horse award 2018 have been selected. The jury have chosen the 21 best entries in the categories Innovations, Sales Concepts and Social Responsibility. 14 companies have been nominated in total. Which of the nominees in the respective category can take the award home with them will be decided on the last exhibition day of spoga horse, which opens its doors from 2 to 4 September. The trade visitor voting will then also play a role alongside the jury’s verdict. So that the trade visitors can evaluate the individual products and concepts, all of the nominees will be exhibited throughout the whole duration of the trade fair on the spoga horse award area. Koelnmesse confers the spoga horse award together with its media partner, equitrends.
“Innovations are the driving force of the equestrian sport industry of tomorrow. Only companies that are innovative can remain competitive long-term,” stated Catja Caspary, Vice President Trade Fair Management House and Garden at Koelnmesse GmbH. The spoga horse award offers the participating companies a first-class platform for underlining their strengths.” The categories Sales Concepts and CSR simultaneously promote the improvement of the services for the specialised trade as well climate and environmental protection. These components are in the meantime a major theme for all market leaders and contribute significantly towards their competitiveness. For the trade jury, comprising of Steffen Kandel (Reitstiefel Kandel), Johannes Michael Mertens (J.M. Mertens Betriebsberatung), Natalie Steinmann (Editor of the riding and equestrian sport magazine, Cavallo), Markus Wörmann (Reiter Revue International) as well as Markus Zwerlin (Zwerlin Reitsport) these important criteria as well as aspects such as design, functionality, environmental and social compatibility were taken into account on selecting the nominees.
